We’ve all seen those infomercials at 3am talking about how their product is going to change your life, and they all have one thing in common; testimonials. There’s a reason for this, they work! Even though an expert can explain to you till they’re blue in the face how their product or services will benefit you, it’s easy to dismiss because they’re already good at whatever they’re selling. And … [Read more...]
#24 – The Power of Testimonials
by admin